Posts

Going Viral on LinkedIn When I Least Expected It

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I never thought I'd go viral last week when I posted about Volkswagen's decision to reinstate buttons in all their vehicles. It was old news by then, and multiple car bloggers had already exhausted the topic. In reality it was a subtle nod to a company I won't publicly name that refuses to modernize. They're pulling in hundreds of millions and refuse to copy other brands that have a better look and feel.  Lucky for them, their target customer demographic doesn't care and will buy the product regardless.  But the bigger picture is that you should never modernize for vanity's sake or to copy trends.  That thesis was lost in the comments. Most people began debating buttons vs. screen. Some even posted photos of their favorite car interiors, which I loved. I have a soft spot for French design from the 1980s.   Here's the exact post verbatim:  Volkswagen is bringing back physical buttons in all their veh...

Finding a Cybersecurity Marketing Job Without Connections

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The job market in cybersecurity marketing is brutal right now. I get 10-20 DMS every week asking for work. If you're relying solely on cold applications through job boards or company portals, good luck standing out—it's extremely difficult to get noticed, let alone land an interview. North Korea has "marketing" experts Your'e not just competing with qualified domestic applicants but from sophisticated threats like North Korean cybercriminals. These operatives use stolen or synthetic identities, AI-generated photos, and elaborate setups (including VPNs and proxy laptop farms) to impersonate legitimate candidates and secure remote roles. High-profile cases, such as the one where ...